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JCKerosene says

Hi guys,

I have a question of your wisdom regarding the overall system and why it sort of does what it does. In other words, I’m trying to figure out why an initial fresh upload will initially sell a few times, then work its way towards the bottom of the sea. kind of like throwing something into the ocean and watching it float for a bit then it starts to sink. You see in my mind, take for instance a track I put up in Nov, it sold 4 times, since hasn’t sold again. So why was it good enough to sell 4 times at that point but then not again. It seems the system is set up dso your always spinning your wheels, story of the seed and sower. You have to spin spin spin to get ahead of it so to speak, to get ahead of the birds that ll eat the seed, ahead of the seasonal hot spells, that hurt the seed, ahead of seed that falls on thorny ground..hoping that eventually seed will land in good soil and catch. It should be, a track goes up, that one track continues to sell here and there, sporadically of course, and then you add a new one, and it does the same ect…with the theory of multiplying kicking in, thereby everything keeps growing. So you would think thats how it should work. Not a top to bottom set up, but more left to right perhaps? A growing bottom line with the song or itme being the product like in other industries. Industries dont put out a product, do a big release to stores then have a few people buy it, then have it do nothing and have to keep putting up fresh product every week. The products accumulate and they add remove at their own pace. Ive made a website, do youtube vids facebook twitter my releases…and it hasn’t really helped. Ive done some keyword research as well. So Im looking for suggestions to this phenomenon, because what am I missing to have this thing catch fire? At this point its not a proper use of my time. As I go play a gig on a saturday and pocket $200 and then sell CDs and merch to boot and have that to add to it. Time put in, isnt matching earnings. Not even close. Do I need to double my frequency of upload efforts? How do you keep your back catalogs selling, cause to me, thats key. What are some additional steps I can take to get some consistency and what type of agencies can I hit up?

Any pointer are appreciated

Thanks Alot

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ZtarrZound says

It seems having a great overall portfolio can and will land you consistant sales with a couple of semi hit items even. The fact of AJ life however is that getting the big ticket single items is very highly dependent on a great videohive author finding and taking a great track, attaching it to a great project, that eventually takes off. This can make other VH authers notice & want to use the same (successful) track in their own projects or look into your portfolio for inspiration in future projects.

Somewhere in the cycle, the exposure balloons the track into front page stardom where it gains even more exposure, sales. and portfolio views.

I doubt there are very many tracks with huge sales that arent associated with VH projects. It can get a bit frustrating knowing you have a great track just sitting and not selling, but it’s the nature of the biz.

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simonleng says

Hi guys,

I have a question of your wisdom regarding the overall system and why it sort of does what it does. In other words, I’m trying to figure out why an initial fresh upload will initially sell a few times, then work its way towards the bottom of the sea. kind of like throwing something into the ocean and watching it float for a bit then it starts to sink. You see in my mind, take for instance a track I put up in Nov, it sold 4 times, since hasn’t sold again. So why was it good enough to sell 4 times at that point but then not again. It seems the system is set up dso your always spinning your wheels, story of the seed and sower. You have to spin spin spin to get ahead of it so to speak, to get ahead of the birds that ll eat the seed, ahead of the seasonal hot spells, that hurt the seed, ahead of seed that falls on thorny ground..hoping that eventually seed will land in good soil and catch. It should be, a track goes up, that one track continues to sell here and there, sporadically of course, and then you add a new one, and it does the same ect…with the theory of multiplying kicking in, thereby everything keeps growing. So you would think thats how it should work. Not a top to bottom set up, but more left to right perhaps? A growing bottom line with the song or itme being the product like in other industries. Industries dont put out a product, do a big release to stores then have a few people buy it, then have it do nothing and have to keep putting up fresh product every week. The products accumulate and they add remove at their own pace. Ive made a website, do youtube vids facebook twitter my releases…and it hasn’t really helped. Ive done some keyword research as well. So Im looking for suggestions to this phenomenon, because what am I missing to have this thing catch fire? At this point its not a proper use of my time. As I go play a gig on a saturday and pocket $200 and then sell CDs and merch to boot and have that to add to it. Time put in, isnt matching earnings. Not even close. Do I need to double my frequency of upload efforts? How do you keep your back catalogs selling, cause to me, thats key. What are some additional steps I can take to get some consistency and what type of agencies can I hit up?

Any pointer are appreciated

Thanks Alot

Hey i know what u mean i had a track that sold four times in 30 mins after upload then never sold again (that was a year ago). My sales recently have been all over the place (nine last week,one the week before). I am hoping the new search engine might make sales more consistent.

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JCKerosene says

Thanks for the reply, that’s an angle I haven’t thought of. Good suggestion ZtarrZound. So yes that must be another part of the puzzle then that I haven’t been able to become a part of yet, the video hive link, and feature like you mentioned. I guess that’s more of less luck of the draw?

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tacoMusic says

@JCKerosene I know how you feel buddy, same blips of interest here as well. Quite frustrating as when you see your track sell 5 times in the space of two days, you think ‘Yes! This is going to make it to the weekly top sellers and then infinity and beyond!’, only to watch it stagnate and melt into nothingness.

Totally agree with ZtarrZound that a Videohive collaboration is essential. Look at all the top sellers, they are all endorsed by top VH authors, but you can’t force that relationship. It would be like farting in the jacuzzi and trying to make friends.

When I come up with a solution, I’ll let you know!

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TortoiseTree says

I think the same thoughts have passed through the heads of all the authors here, not even just the new guys but even the ones who have been here for a while. I know that time gaining repeat clients is important and that theoretically exposure is exponential but it is so much simpler in theory than in practise. The fact that we know so very little about our client base adds to the mystery and thus so many of us refer to the “AudioJungle Gods” as an entity that decides when we sell, how many times and for how long.

People are always saying “Just keep making great stuff” and whilst I completely agree on the concept I can’t help but think that there is something more. But one thing I saw on a forum a long time ago does comfort me. It showed AudioJungle sales from a year ago versus now and current trends are a lot better. They say yes, there are more authors now, but lots of new paying clients too. In my opinion we’ve joined AudioJungle at the right moment, any later I think and it would be nearly impossible to make a mark against the people who have already established themselves.

The advantage AudioJungle has versus it’s rivals (who I will not mention as it is against forum rules) is that it’s far cleaner in presentation and user-friendliness than almost every other stock music site. What I think is the key to success to not just this site’s future but all of ours (especially us exclusive authors) is how the envato staff handle this site when the amount of music files reaches the hundreds of thousands and more!

scoringaudiogeeks
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scoringaudiogeeks says

Yeah we wouldnt have a much of sales without awesome Videohive-projects having our music on them. Usually track sells few times after it has been released and in few weeks it dives deep into the abyss :D

For example if track doesnt sell high numbers when it is released, it doesnt get popular items category and if there is no Videohive-project using that audio it will sink fast.

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simonleng says

Thanks for the reply, that’s an angle I haven’t thought of. Good suggestion ZtarrZound. So yes that must be another part of the puzzle then that I haven’t been able to become a part of yet, the video hive link, and feature like you mentioned. I guess that’s more of less luck of the draw?

I know its only a little point Mr JC but i did get more sales when my portfolio got to about 70 tracks. Simple reason was i think that there was more chance of clients stumbling across a track and buying it. I know there is no substitute for quality but this is a music library and quantity and variation of a high standard can help sales.

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LGuitarB says

I definitely recognize the problem, but haven’t come up with a solution yet either.

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JCKerosene says

Hmm Intersting insight guys. I was dialing back my submissions a bit and shooting for more quality which top authors point to…but I was making a few more sales when I was hammering the cue a bit more. Seems to have worked somewhat for sweet wave too from what Ive observed. Good stuff but serious work ethic. So two schools of thought as we can also see the work of Tim and something around 50 tracks over a few years. So quality in that sense, I guess if you can acheive both you re well on your way? I like AJ because you can personalize your page, almost the same way bands had layout control in myspace days. Which is a nice feature. I guess I just dont like taking a day to compose a track and get all excited and know its a solid one and only seeing 2 sales before it disappears to the bottom of the 7 mile underwater abyss..ha ha. I dont know, Im at a loss, at first I thought being non exclusive was the way to go…now Ive been updating my exclusive one..alas, Im considering the other option to spread my work out in more places. Guess I’m just scratching my head again..lol. I know it’ll come together some day, but my battle is I have a band thats doing pretty good, making regular money and we re getting into sponsorship stage and merch ect….I’m just debating where the bulk of my time should go. If I have the band machine or mechanism there thats fired up. Like will this venture here be worth the hours and effort? Anyways, only time will tell. Till then Ill see if I can wave down some video hive bees buzzing about…..lol. Making my songs dripping wet with honey. ;)

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