August is looking about the same as July – terrible. Looks like I’m not going to have much fun money this month either.
Yeah.. if Videohive is losing sales, then the search facilities have to be the number one culprit. These are far behind some other sites, and considering the amount of content that Videohive has, are …. how can I put this politely…. less than optimal.
Part of the problem with the search engine is that it only reacts to key words. The search engine in its current state can only be as good as the 15 key words that are entered (and the title / description, I guess). How do you describe an aesthetic, genre and possible uses in 15 key words?
So more key words would be very useful. I think that limiting to 15 is daft and probably driven by the paranoid fear that people will start key word stuffing. Sure, you want to drive maximum sales to your files, but you also want people to know the content / style and that needs more than 15 keywords. 50 would be a good start.
Another very useful thing to be able to search on would be the genre of music used. Genres of music are much better understood and have much more standard names than do genres of motion graphics. If I were looking for something youthful for a club, I might for instance search on “electro” in the music genre. A drop down list with music genre (picking up the categories from Audio Jungle) might be very useful.
I also think the categories cause much confusion to both authors and buyers. They were designed at a time when Videohive had but a handful of files on it, and haven’t changed since. I think that Videohive should design completely new categories, based on the files that exist and on consultation with authors. These categories could be illustrated with several images, so you know the kind of thing you might be getting, aesthetically speaking.
Finally, it might be useful to have the videos analysed by predominant color. (or have a drop down for this).
But for heaven’s sake… get video rollovers finally! (and ones that actually do something useful like show a selected highlight of the video)OK. Rant over.
Pretty much this, until we get a better search engine then the problem will continue to compound on itself. The iStock one is a perfect example of what we need for customers to narrow their search results progressively. That plus video rollovers would go a long way to helping people find what they need. I was doing a little testing where I took the role of a customer coming here and looking for a file. It came back with 213 search results and I had no way to narrow it further. That is as Felt says is, ‘less than optimal.’
This month is going to end up being a terrible, traffic is way down as well as sales. It actually started in the last week of June so I assume it is just the summer lack of demand.
Going to take a wait and see approach first for VH.
I actually had a chance to use it on a client project this week, albeit for a very short segment but the result was pretty stunning.
Wow, after playing around with the plugin for a bit I can say that it is really amazing. He basically brought the features people have been clamoring for from Adobe and then multiplied it by 100.
You can get some production level results because it handles high polygon and hi-rez textures so well and when you mix it with the ease of editing in the AE environment I think it has the chance to really revolutionize visual effects workflows – at least on some level. The amount of doors it opens up are infinite, I can’t wait to see what people are able to create.
Wow AK really outdid himself with this one. The level of control you have over the objects is remarkable. I’ll be buying this for sure. If any other company made this it would be over $1000 but AK keeps things affordable and I really like that about him.
I wouldn’t take on a job like that alone, try and find a partner.
I’ve given up trying to analyze what sells and what doesn’t. It seems pretty random actually. All you can do is create quality projects and hope for the best. In the worst case scenario at least you have something nice for your portfolio.